In the beginning, what brought them together was a taste for wine. A taste for authentic wine respectful of its terroir. And also a keenness to talk about it together to their customers in France and beyond. Then over the years - 17 already - Rhône Vignobles has established its philosophy with impeccable style, providing background music that gives the group an upbeat tempo. It is a philosophy with a natural bedrock: a taste for other people, period. They will all, without exception, tell you of the humanism that permeates the group. Rivalry is never an issue; among them, what matters is friendship, esteem, trust, sharing and emotions. They will all describe the strength they derive from moving forward as one. Alone, they would sometimes have stopped progressing or simply not have dared to. But as a group, nothing has checked their momentum – far from it! If one of them knows or implements something that another is unaware of, sharing and advising is not a problem. If one has a veteran’s experience, he will readily let the most recent arrival tap it.
They travel together, discover new consumers together, visit other estates together, attend technical lectures together, taste their wines together, get together at each other’s homes to toss ideas around, party together... This is their life, and they shrug off its constraints. Is it all down to good fortune? No, just the desire to succeed as a group, as they have succeeded in their lives as wine growers.
At Rhône Vignobles, some growers are organic and have the label, others are but do not, while others still are currently being certified. Some apply or are trialling biodynamics. Others, meanwhile, work to culture raisonnée principles. To be more precise, they all refuse to be confined by a grape-growing format.
They cultivate their vines sensibly, mindful – as good, eco-friendly citizens – that soils must be respected and the environment protected. Revolutionaries, no. “Terroirists”, certainly. One day they will hand down their viticultural heritage, and not for anything would they bequeath asepticised land.
They just want to see how happy their children are, breathing earth that is fresh and alive.